Almost always, starting your business from scratch is the most difficult and challenging part. While it is definitely an achievement to be celebrated, a true business owner knows that this is just the beginning of everything. If you wish to see long-term success, then you need to keep on growing your business and increase sales just as what DominoQQ is doing with theirs. Majority of the businesses do fail just because they lack of funds.
Obviously, it is easy to say to increase sales but during these times of pandemic, we know how hard it can be. As a matter of fact, 38 percent of the small businesses operating in the US say that they are not entirely confident with their financial state because of Covid19. There are a lot of businesses that are struggling to hire a marketing team even in their peak performance. But you need to know that not all marketing and advertising campaigns should be costly.
It doesn’t have to be Expensive
There are creative and at the same time, low-cost approaches that will generate customers.
Number 1. Encourage Customer Reviews
Getting customer reviews in your store is vital in helping you gain a better understanding of your clients and on how to reach them. Also, they can provide credibility to your business. Of course, the more the positive reviews you get, the more customers you can attract and transact with you. Connecting your business listing with free Google My Business profile is one way of getting reviews.
This makes it a lot easier for customers to drop Google reviews and build rapport by simply responding to it. Besides, your profile will increase its visibility on Google Maps and Search, which is perfect for local search and foot traffic.
Number 2. Customer Loyalty
Your business has no better resources than existing customers. And mind you, it is easier to keep them than attracting new ones. There are numerous ways that you can promote customer loyalty and among the most effective is by providing outstanding customer service. Even if other businesses beat you in terms of pricing, providing a better and personalized service can go a long way in attracting and retaining customers.
Number 3. Content Marketing
An awesome way of promoting your business is via content marketing. Basically, this is any fresh and informative content created that is focused on showcasing your services, products or expertise. In this modern era, online content can be anything from article submissions, video posts or making blogs.